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Search Engine Share of Yahoo Falls Sharply

It is really a setback for Yahoo to know that the search share of Yahoo! search engine for U.S searches experienced a great fall in December 2010. The Company ComScore estimated market shares of major U.S. search engines in the last year. Last month, Americans have made a total of 18.2 billion search queries. This is a 3% increase compared with November, when users asked for help to search engines 17800000000 times.

Google occupies leading position and treated with 11.7 billion queries. Its share of the searches is 64.3%. Yahoo is at Second place via which it controls 18.8% of the market. Last month, the company’s share decreased by 0.5% and On  contrary to this, Microsoft strengthens its position in December to search services corporation appealed 12.0% of web users against 11.3% a month earlier.

In U.S for December 2010 total queries which have been generated were about 16.4 billion. In this case, the order of 11 billion queries accounted for Google. Yahoo! Sites and Microsoft have processed about 2.6 billion and 2 billion queries, respectively. At Ask Network and AOL had about 575 million and 312 million queries, respectively, reports BFM.

The fourth and fifth place is respectively scored by Ask Network and AOL with 3.2 and 1.7%. Shares of the companies compared to November decreased by 0.1%. The above mention stats are based on the data available at the website of ComScore.

You will be amazed to know that according to ComScore data of November month also the popular social network Yahoo was positioned at number three, behind Google and Microsoft.  Facebook wins another record, confirming the success achieved in the public worldwide. The popular social network has become the third most visited Web site, behind Google and Microsoft.

The news  came from ComScore , a company specializing in the sector, according to which, the website founded by Mark Zuckerberg, would have reached the quota of 647.5 million unique visitors in November, surpassing Yahoo! (630.3 million unique visitors).

Of course the first place resists for Google, far away from all the pursuers, with a penetration of 73.8% to 970.1 million visitors. In second place is Microsoft (with 869.4 million and 66.2%).

So after reading the above mentioned stats it’s easily understood that the most popular search engine of the world Yahoo! is now losing its popularity day by day and the social network site Facebook has really achieved the heights in terms of growth and popularity. Google is maintaining its position on the Top level in search engine whereas Microsoft MSN is also growing by promoting its search engine Bing.

Yahoo this is really the time to do something unique to attract more visitors to the search engine. Now, one has to wait and watch what Yahoo! will bring for its visitors. It should be unique and promising.

Whopping One Billion Users of Office 2010 – A Misleading report

After the grand success of the widely accepted and well-liked Microsoft’s earlier versions of Office productivity suite among the users, it’s time for Office 2010 package to steal the limelight. Probably because of this we read or hear statements like “There are one billion users for Office 2010”. No doubt, that Microsoft is the market leader in creating customer-friendly applications and employ efficient marketing strategies to reach out to the consumers. However, the statements like above look more of a media hype.

There are chances that this figure was obtained by extrapolating the past trends of the Office suite installations across the PCs all over the world. ComScore a marketing research and analysis organization that performs marketing services to the Internet Business giants has revealed this whopping figure of one billion users in its recent report.

What has ComScore done to arrive at this one billion number?  ComScore via its “ComScore Tech Metrix
“service obtains and monitors inputs from the PC users who willingly share with them the various hardware and software metrics. The hardware data includes PC manufacturer, Processor type and name, OS installed, Disk size and much more.  Obtained software metrics consists of various programs and applications installed, their versions, browser related data, file specifications and the various types of multimedia files etc.,

ComScore has roughly estimated the number of PCs on which office 2010 is installed. There is an absolute possibility that this a misleading figure, because the calculation is not based on number of “Users” but just the number of “Installations”, as a user may have one or more PCs that have the Office 2010 package installed. In addition, this estimation includes the trial versions and pirated versions also. When software Piracy is at all time high across the world, the inclusion of pirated version in the estimate would have easily shot up to one billion. Furthermore, the trial versions installed in the PCs might not have been updated to the original version of the suite by users, which again result in wrong data findings by ComScore.

Finally, when the entire story about the one billion figures came out with exact facts and reasoning, Microsoft officials and ComScore now claim that there are 750 million users of this office suite. Whatever said and done, Microsoft’s office suite is gaining popularity day by day, with its remarkable easy-to-understand-and-work features.

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Call Now: +1 833-522-1003
Call Now: +1 833-522-1003