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An Introduction to Google’s Page Rank

The top the rank the best position you will have on Internet. Google PageRank is a very interesting system where the worth of page is located in Google’s web page tools. A high page rank can help you in many ways such as your article, blog and news may appear in search engine and you can get more traffic. PageRank is a very important factor of your business and a very essential part of Search Engine Optimization (SEO).

The simplest way to understand and know much more about PageRank is that it tells about the quality and number of links of any particular website. If the quality of any website is good it will do more business. As far as Google is concerned it says that PageRank depends on exclusively democratic nature or character of particular website while using its link structure as the main pointer of a person’s page value.

The counts of PageRank link to a definite page as a type of vote or favour indicating the worth of a page. The calculation of all these votes is not equal just because a link related to any high expensive page is counted much more than a link related to any less expensive page. In addition, links of any specific website to other pages posted on its own website are not able to receive a particular vote.

With the help of a complicated algorithm including proprietary factors which is not shared by Google, on this condition, these votes are calculated by importance and number to provide a page rank from 1 to 10. On this basis, if the page rank is higher then Google gives more value to the webpage.

This point should be kept in mind that every web page has its own value and ranking. As we know that internet users opt to see home page due to which website home page is seen more frequently and may have a particular position or ranking. This does not mean that each sub-page does not have any ranking; it may have but not the same as home page’s position or ranking.

Links are very important to any page only when it matches to the requirements and needs of internet users otherwise they have no value because user does not get what he search for. So PageRank does not have any importance unless they are useful for internet users. To handle this high and low complication, Google uses a unique search inquiry which displays best possible matches, resulting a lower page higher in search results.

Google has its own strategy and tactic in calculating how, when, where and what a webpage will come out in search engine results’ list. This way Google is able to determine concerning value of a respective webpage in terms of quality and number of times. Every page link is considered as a vote of different value in Google’s eyes. Using this voting calculation, Google provides internet users a great way of searching for the content and information they want to get.

How does Google Page Rank Work

Google’s page rank is a popularly used term amongst SEO experts, website owners and online entrepreneurs. In simple terms Google page rank is the method Google evaluates the importance of a web page in producing search engine results pages (SERP). But this is not the only evaluation Google uses in producing the order of search results. So a higher page rank does not necessarily mean a top search rank on corresponding keywords for a web page.

What affects the page rank?

Google page rank is a yardstick to measure the links and the quality of them to a particular web page. In fact, reverse engineering of the previous statement is an established method in modern SEO techniques. Since pages with higher page ranks are more likely to be positioned well in SERP’s, a link building strategy is a must to achieve better SERP positions.Quality of the links matters

Many developers and site owners believe that quality incoming links are the secret for higher page ranks. Furthermore some believe that it is useless to have thousands of links from page-rank-nil web sites. The common belief is that quality yet natural links from authority sites are the ultimate key factor for Google to higher the page rank of a web page. Nevertheless, it is safe to assume that the number of links too have a certain impact on the page rank.

Undisclosed Algorithm

The problem with Google page rank is that nobody knows the algorithm behind this technology. In fact this was meant to safeguard the ethical site owners and developers, so Google’s undisclosed algorithm is more of a nuisance only for the black hat developers. Legitimate entrepreneurs might not bother with short cuts, although they might utilize link building strategies in optimizing their web sites.

Page rank scale

Google gives a rank of a number from 0-10 for each page that it indexes. For example a page rank of 10 being the maximum 0 is the lowest that Google assigns. However there are pages which have a nil page rank. In this case 0 is ranked higher than the nil ranked pages.

Natural approach

In the early days it was just the number of incoming links that used to determine the weight of a page. Gradually it came down to number of links plus the quality of incoming links to a page. Currently another condition has been added to the list, which is the natural factor of the links. This apparently pushes software generated artificial links out of the equation. As the Internet grows at the speed it is now, Google page rank and SERP technologies are best kept a secret in favor of the future of the Internet. Google page ranking methodology also ensures an advantage for the established websites in certain niches as new comers having to link back and refer to authority sites in their particular niche. However the Google’s page rank might evolve into a more sophisticated technology in the future.

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Call Now: +1 833-522-1003
Call Now: +1 833-522-1003