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Kobo E-book Reader Trumps in the Price War

The iPad craze didn’t truly succeed in crushing Kindle’s lead in the eBook reader market. Of course it goes to say that we are talking about Kindle II and not the ridiculously ambitious Kindle DX (priced at $500). Foran avid eBook reader, the most important thing to factor in is the screen’s versatility in different lighting settings and the battery’s longevity. But probably what becomes the deciding factor is the price tag that comes with a feature-packed eBook reader. With no pretensions, Kobo eBook reader joins in the price war and just might have aced it.


  • Size:- 120mm x 184mm x 10mm thick.
  • Weight: -221 grams
  • Memory capacity:- 1 GB of internal memory, expandable with the built-in SD card slot
  • Connectivity:- Bluetooth
  • Sync: – Comes with a USB for syncing


Kobo’s very basic design almost is a statement in itself. The front plate is made if white plastic with a matte finish. Surprisingly the back cover offers more personality and texture with its canvas-like rubbery finish, offering a tighter grip and a more comfortable feel to the Kobo.

The front has a 6 inch LCD screen utilizing E-ink technology which can display up to 8 grey colors. E-ink technology offers a highly adaptable display of fonts that is friendly to the eyes. It also makes it possible to save as much as battery power—making it possible for eBook readers to last up to weeks between charges.

The highly intuitive five-way D-pad controls sit at the bottom left. At the left side of the screen, four buttons are aligned on top of each other: Home, Menu, Display and Back.


Kobo reader offers Bluetooth compatibility for syncing with other Bluetooth devices. It doesn’t offer Wi-Fi connectivity though. Uploading books to the eBook reader would have to be through a PC sync. The system can search for new books if an SD card is inserted in its slot.

Out of the box Kobo eBook reader comes with free 100 eBooks preloaded. Surely a great deal for those who haven’t heard of Project Guttenberg. Although a few new titles thrown-in might get a few smiles.

The Kobo reader has been very upfront with the simplicity it offers. From the get go, Kobo reader left no surprises or mysteries that may whet a users appetite. Simply put, its features only deal with the rigors of reading an eBook, syncing with the laptop or other Bluetooth devices and the killer battery life (which allegedly can last up to two weeks). Even the package shows Kobo’s confidence of its battery life. The Kobo eBook reader does not ship with a wall charger, just the average USB data cable. This probably would surely irk some in the future for sure.

But what makes it blip in the eBook reader radar is its reasonable price. Selling for not more than $150, the Kobo is every gadget fellow’s practical solution while he’s waiting for the good stuff to make its way in its market. Every six months brilliant minds and designers churn out at least one innovative product that puts it predecessors to the valley of death. While others may opt to grab at the chance to upgrade, others would choose wait a few months until the device becomes stable.


With no Wi-Fi and no other features to awe users, the Kobo reader might very well be buried into obscurity. That is, if the price is not included in the equation. The Kobo ebook reader is cheap and yet effective enough for its promised eBook reading experience. Most serious eBook readers, especially those who know where to get their free ebooks fromwill not miss the WiFi absence. It all depends to one’s creativity to maximize the already reasonable deal that the Kobo eBook reader offers.

Kobo by Borders – Taking the EBOOK Market by Storm

There are many ebook reader brands which have hit the markets and Kobo is one of the latest launches developed by Borders . It is simple and is designed to do just one thing – read Books!

Low Price Tag

Kobo, the device made by a Canadian company, is priced at $149 which is $100 lower than Amazon’s Kindle and Barnes & Noble’s Nook (both priced at $259) and $50 lower than Sony’s Reader pocket edition (priced at $199). Kobo’s attractively low price tag makes it the cheapest e-reader backed by a big brand.

Comparison with Other Brands

Both Kindle and Nook are3G wireless, however in order to hit the low price tag, Kobo skips the Wi-Fi connectivity. To download the e-books, Kobo needs to be connected through a computer. Kobo e-reader has a device-neutral platform and can be connected to a smart phone, desktop or a tablet through USB or Bluetooth. Unlike Kindle, Kobo eReader shows the number of pages left in a Chapter.

Kobo’s Features

The all new Border’s Kobo has the following features:

Free Preloaded eBooks – When you buy a Kobo, you don’t have to wait to download ebooks. It comes with preloaded 100 Free classic ebooks so you can enjoy using your Kobo as soon as you buy it!
Compact size – 120mm x 184mm x 10mm are its dimensions and weighs 221 grams. Its compact size makes it easy to carry when you are on the move. It is lighter than Nook and Kindle as they weigh 317 grams and 289.2 grams respectively.
Expandable Memory – Kobo comes with an initial memory of 1 GB and can store up to 1000 eBooks. Up to 4 GB of SD memory card can be added and increase the storage to 4000 eBooks!
Sleep Mode – One of the interesting features which a lot of ebook lovers will lenjoy is its sleep mode. It brings up the cover of the book when it is in the sleep mode, giving you a feeling of reading an actual book than a device.
Battery Life – A battery life of up to 2 weeks or 8000 page-turns
Adjustable Font size – Kobo gives you an option to adjust the font to five different sizes and two different font styles.
Supports Graphics – This eReader supports visuals of some popular comics and graphics of the novels.
Just like reading a traditional book – E Ink technology enables it to look just like print on paper

“The Kobo eReader is the eReader for everyone and is now available in the U.S. – launching at Borders,” said Michael Serbinis, CEO of Kobo. “At $149.99 the Kobo eReader is roughly $100 less than the other eReading devices out there, so it provides a great way to start eReading without breaking the bank. We couldn’t be happier about partnering with a brand like Borders which shares our commitment to technological innovation, high quality, and customer value.”

The Kobo is also available for pre-order and ships out in time for Father’s Day in the U.S. Seems like a great gift and easy on the pocket as well!

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Call Now: +1 833-522-1003
Call Now: +1 833-522-1003