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Report: E-mail declines, but e-commerce up

Various surveys around the world are trying to analyze and present performance analyses of various segments of the markets with information technology, Internet, mobile phones, smartphones and PCs / laptops use as a base. CommScore US survey of 2010 shows a pattern of e-mail usage – web based e-mail usage in various age segments in the US. The report shows the use of web based e-mail reducing by 59 percent in the age bracket of 12 to 17. The age brackets of 18 to 54 definitely can be termed as e-commerce – users or buyers over the web. The age brackets of 55 to 65 plus, are definitely not the computer savvy lot and e-commerce does not really play a role in this bracket.

While it is not right to say that e-mail usage has gone down, the right perspective is that with the advent of powerful smartphones and tablets, mobile  e-mail has grown in the younger age group against web-based e-mail services. Social media like Facebook and Twitter have also seen a phenomenal rise in usage, as also instant messaging, and SMS.

While e-commerce has definitely grown in the last two years, and that too with severe economic downturn in the market is what requires analysis. With the smartphone explosion and easier communication over mobile apps, as also accessibility to various products from remote locations seems to be the factor for the rise of e-commerce figures. Physical retail stores and malls, physical review in person, availability of a large range on the shelves, lack of ready comparisons at stores, etc. play a major role when it comes to comparison of purchases from stores vis-à-vis online purchases. In an online purchase, you easily get details of specifications, pricing, deals, range comparisons, reviews over blogs, and various such features enhance growth in e-commerce.

However, as per the reports, a 5 percent jump was noticed in 2010 over a similar period in 2009. Accruing this to growth in e-commerce is not fair. In fact a CommScore survey also shows, that e-mail as one of the most popular activities on the web still, a 70 percent of users accessing their e-mail on the web and 30 percent of all mobile subscribers accessing e-mail through their mobile devices. Although mobile e-mail access is growing leaps and bounds, this disparity is still in the younger age bracket only. This definitely does not conclude any relationship between e-mail usage and e-commerce increase.

Smartphone, tablet sales to surpass PCs in 2011

Over 10 million tablet PCs are likely to be sold around the world this year, according to a Deloitte survey that is in line with a recent study by Gartner. The survey forecasts a global market for iPad up to 55 million units in 2011 after 19.5 million in 2010. While some observers consider the tablet devices as having little processing power and aimed only for media consumption, in the year 2011, more than 25 percent of all tablets will be purchased by businesses and that number should grow in 2012, says Deloitte’s annual forecast on the sector.

The year will mark the end of the reign of computers and the advent of laptops will be comparatively more, Deloitte believes so as per its prospective study. According to a statement by Duncan Stewart, director of Deloitte Research Canada, there are four or five years, the only devices used here will be laptops. Today, there are mostly smartphones and tablet PCs. More than half of the hardware sold in 2011 will be a mobile device such as a  smartphone or a tablet computer. This development should result in an increase of 60% of the applications market, which will reach $10 billion in sales.

The survey reveals that the average revenue per user (ARPU) on a social networking website is 4 dollars and evaluates the advertising market of social media at 4 billion this year, less than 1% of the total ad spending. Facebook and its peers will benefit from comfortable margins compared to other media. Deloitte predicts that smartphone sales will add 375 million handsets in 2011 and that the tablet market will reach 50 million units.

Microsoft Dominates with New Product Releases

With Bill Gates popularity and wealth, you would believe that he could actually do almost anything in this world that he wills. Well, that may be a wrong perception. Because there is something that Bill Gates dreams of doing but actually wasn’t able to do so. Yes, it is about technology stuff. It is actually about a gadget which is thinner than a magazine and is touch screen. If you are thinking about iPad, yes that is exactly what this is about!

Vision

In 2005, Bill Gates had the vision of having a touch screen tablet that would rock the whole world called the Project Origami. His vision was to create a handy PC that is thin and could be effectively brought anywhere but still manage to perform excellent techie functions. This is what he envisioned of. But this is also what he was not able to do.

Samsung was able to defeat Gates with the said vision but has failed terribly in the aspect of its battery’s life. Apple was so far the best that offered what Gates envisioned 5 years ago. Apple’s iPad was widely accepted by technology and gadget enthusiasts all over the world. It is one of the gadgets that people would die for to have nowadays. And this is also the same gadget that Microsoft would work hard for just to be able to make and develop one.

Differing Project Plans

The real deal with this is the fact that Microsoft seems to let the vision out of their grasp. There may be many factors which led to the failure of Microsoft to develop the said vision that Gates was sharing five years ago. And one of the said major reasons is that the Project Origami came in too early. Aside from this, many problems have bombarded Microsoft regarding their OS. Graphic, low-end hardware and short battery life have been some of the problems which Microsoft has encountered.

Moreover, with the existence of more competitions on smaller, cheaper yet good quality PCs, Microsoft seem to think that nothing will change and so they stick with their large and expensive PCs. With the existence of netbooks, the company is undergoing more troubles and difficulties.

Still, the fact remains that even though the company seems to foresee the future of having iPads and the like; the same company is not able to cope up with the swift development of the future. And despite the effort of the company and the current developments on the said tablet, the long wait seems to have been spoiled. In the present, Apple will be releasing its iPhone version four. Thus three versions have already passed by just with some small improvements from the Microsoft.

With the current lead of Apple in the field of the envisioned tablets, more efforts are to be required from Microsoft. The company has to do more than just convince the hardware companies to be the ones to build the Windows 7 tablets. Multi-touch support seems to be the big first step that the company has made. But it has a long way to run to outdo the leading Apple in the said field.

MSI and ASUS Showcase 3D PCs

Avatar has indeed revolutionized the world, and paved the way for 3D revolution; now, one can find 3D television sets, PCs, laptops, and even projectors in the market, though the demand is still fairly low; nevertheless growing day by day!

New Trends
Asus and MSI have been really serious about changing the way things in the world of computers, and they’ve already announced several 3D PCs capable of playing 3D games, movies, and videos from internet. These PCs will be featured with a thicker 3D screen, provided with complementary 3D glasses, and of course high-quality speakers to enjoy the real 3D effect!

Some of them will also be provided with conversion software to produce 3D videos from 2D content, and HDMI 1.4 ports to facilitate 3D playback on the television sets. Sure thing, everyone is fascinated by the 3D concept, but due to high pricing, many of the potential customers have been holding back from investing in these costly 3D television sets. Moreover, lack of awareness has also been a significant factor that has slowed down the adoption of 3D PCs and TV sets in the market. MSI’s latest Wind Top AE2420 is more than capable of outsmarting almost every other 3D PC currently available in the market, featuring 24-inch multitouch screen, and all-in-one operation. Except the mouse and keyboard, everything else has been integrated on to the screen and the next gen MSI 3D PC will be powered by AMD’s ATI Mobility Radeon discrete graphics processors, and latest Core series Intel processors.

Another power performer was showcased in form of EeeTop PC ET 24″, which will serve as a replacement to not just a 3D HDTV but rather a home theatre system too. It will have the latest standards including USB 3.0 connectivity, and the fastest ever Blu-ray writer, which will be capable of churning out 3D converted copies of 2D movies at 720p resolution. But, the million dollar question here is whether there is enough 3D stuff already in the market? When you really look for 3D channels, 3D movies, games, and videos, you don’t have such a wide range of selection yet; this simply means that users will still be slightly disappointed to find limited choice even after spending a good deal of money on buying a 3D TV or 3D PC.

Costs
The pricing for these 3D PCs will start from $1,500 (including all the goodies such as drivers, 3D glasses etc), which is definitely fairly reasonable, keeping their extreme capabilities into consideration. Earlier this week, Asus had announced two 3D laptops, and slowly but surely we’re entering the 3D era; the transition may be slow, but the rate at which, 3D technology has progressed, has been simply remarkable!

Will MSI and Asus be the forerunner in the 3D PC market, or will the other giants also follow the league; well, only time can answer this, so stay connected!

Kraft foods’ ‘BYOC’ policy gains momentum

Call it cost reduction or employee independence, the food giant is ready to go for this policy

Though BYOC is not a standard name given to the policy but that’s what is being called by people all over at Kraft foods where there is being a complete new change is being implemented in employee’s work environment. BYOC means ‘Bring Your Own Computer’ and the policy name says it all. From now on the employees can bring their own computers or laptops at work, may it be Windows or Macs PCs. They can use their own computers to work with no restrictions on which brand or what so ever.

Recently, it was declared in a press conference by the Chief Information Officer, Mark Dajani that we all have our own choices and preferences in various fields from a coffee brand or a car make, as it will certainly differ from one another. If you’re given a work place where in things are not according to choices or preferences, then your output and your efficiency is surely going to get a hit, so Kraft foods decided to come up with this innovation to give their employees the independence to choose a computer of his or her choice. After all, all major office work today is done on a computer, so it is very important that the employee gets a computer on which he or she is comfortable.

Some people call this move as a cost reduction policy, Kraft doesn’t deny that completely saying that ‘yes’ it does help reduce costs but the major benefit is not just that. They say that it will be beneficial to the employees as well and will offer them comfortable work experience. If you see the results of a similar policy implemented by Citrix a year ago, they reduced their costs by 20 % and by imparting the employees this freedom they were able to enhance their work efficiency and they could work for more hours.The only thing questionable remains is, can they trust their employees safely handling the corporate data with the importance and confidentiality it deserves? Well for the second largest company in the world for snacks, confectionery and quick meals and with revenues over $48 billion every year it definitely is a matter to consider and worry about. It has around 11 famous brands who individually brings revenues over $1 billion and 70 brands whose revenue is over $100 million and its products and offices are spread over 120 countries, so you can imagine how big their employee force will be.

Well, there are some standards set in implementing this policy by Kraft foods so that people working on different type of machines don’t face a problem. Kraft is going to give its employees stipend to buy the computers of their choice but they have to use Windows Vista/7 Ultimate and if you prefer Mac it should have atleast 2GHz processing speed with 2GB of RAM and Snow leopard operating system. Windows users also need to get Windows Office and the mentioned antivirus software installed in their PCs. The policy worked for Citrix with flying colours so let’s see what results does it bring for Kraft.

Tablet PCs and Devices are Competing With One Another

IDC, one of the world’s top industry analysis firms, has begun to work on figuring out what types of tablet computers are regular PCs or devices. This data is used to help with making it easier for companies to be able to market themselves in different ways. This is something that will end up being convenient for all people who are interested in looking into tablet PCs or devices.

IDC has found that a tablet PC would be a portable device that uses an x86 processor. This is a type of computer processor that has been in used for a variety of different computers for decades. The operating system on this type of device would also be something that is just like what one would use on a normal computer.

A tablet device, on the other hand, will feature an ARM-type processor. It will also include its own specific type of operating system. It can work as a mobile equivalent to another more popular type of operating system. However, it will be used primarily as a system that would not be found on a traditional type of computer.

IDC’s analysis has found that the Apple iPad and the HP Slate are tablet devices. This comes particularly from how these will work with unique operating systems. The iPad features a unique operating system that is exclusive to the device. The Slate will feature a WebOS operating system that was created for mobile devices by Palm.

Another device would be the upcoming Research in Motion tablet device that will feature a BlackBerry operating system. Dell’s upcoming product that uses the Android mobile system will be considered as a tablet device as well.

The Kindle from Amazon is not considered by IDC to be a tablet PC or device. The attempts by Microsoft to get a mobile version of Windows prepared have not been put into consideration either. Microsoft is expected to release a mobile version of Windows 7 in the near future.

The main concern about the tablet PC and tablet device debate comes from how different businesses are being impacted by it. For instance, people have stated that they are interested in mobile tablet items. However, not all people are willing to pay a great deal of money for one of these items. They may be willing to handle only a few hundred dollars for a device. This is important because of how tablet devices can cost more than five hundred dollars each in most cases.

There is also concern about how a tablet device will not work with as many features as that of a tablet PC. For instance, the iPad is not able to work with multitasking like a regular PC can.

It is expected that an increase in competition in the market will help to get prices down. However, the debate over what is a tablet PC and what is a tablet device could cause businesses to work with different development and marketing practices. This could make a substantial impact on the tablet computer market in the future.

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