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Myspace Music to be Subscription based

Myspace Music is a music enterprise which is jointly organized by major music companies. All major labels like Warner, Sony, EMI and Universal have jointly invested to run Myspace music. Later many independent music distributors and major music companies have also joined this venture. Generally speaking everyone who has the rights for a particular music is a part of Myspace Music. It helps the users to stream the music from anywhere in the world and also make their own playlists consisting of their favourite songs. It allows the user to access any song that has been published free of cost. Then how and from where does the Myspace music get the profits to run the site for free?

Revenue for the Myspace Music

While a song is being streamed by a user, he will come across some ads. Thus, the streaming will be supported with some commercials. These ads may come at the beginning or at the end of a song. These ads form major revenue for the functioning of Myspace music. The revenue derived from the advertisements will be divided between all the partners in the venture according to the amount of share they had invested in the Myspace music.

Myspace Music Moves to a Pay Model

With all these features Myspace music should become instant hit among the internet users and bring a lot of revenue to the venture. But unfortunately that’s not the case with Myspace Music. It couldn’t attract many users even after the introduction of music service for free. In terms of being user friendly and providing good experience to its users, Myspace music has fallen right behind when compared to other music sites.

The increasing battle for the rights of a particular music is increasing day by day. A company has to fetch a lot of money to get the subscription of a single album. After getting the rights, it is becoming really hard for the companies to get back their investments. Even though Myspace Music has advertisement friendly streaming, many users are not showing great interest to listen to these songs because of all the annoying ads.

Many internet users are aware of plenty of sites that provide downloadable music which is free of cost. So, they generally prefer those sites as once they are downloaded they stay in their hard disk forever till they want to remove them. The users have an opinion about Myspace music as a place where it hosts clutter of ads and few songs in between them. Even if the service is free they are not ready to tolerate the ads.

All these factors resulted in very low revenue for Myspace music and the surveys state that it will deepen further. So, there is no way for Myspace Music from introducing pay model that is taking subscriptions from the users to run the website. Thus it became a struggling network of music unit, which had to begin charging users. The investing partners also confirmed that Myspace Music is considering Subscription Model for its survival.

Three Strikes & You are Disconnected from the Web in Ireland

The long lasting feud between the piracy doer’s and big music brands like EMI, Warner , Sony and many more is seen in the light of a solution, which can be termed as harsh. A case was filled against Ericom by Irish branches of EMI, Warner, Universal, and Sony brands. The companies accused Ericom of providing the efficient infrastructure for piracy by giving away unlimited downloading schemes and also by advertising on file sharing site like www.piratebay.org. The companies accused that this way Ericom was promoting piracy. Piratebay.org is rated as the biggest torrent website all over the world and Ericom is the biggest Internet service provider of Ireland in terms of subscriber base.

The argument went on in the courtroom, but there was no sight of judgment. But if Ericom would have lost the fight, it would have to bow down to the music brands and provide it with the essential user data for the Ericom’s user accounts. It would have also provided direct access for the music companies to subscriber user data and the Internet service provider’s networks too. To keep the music companies from gaining such vital information, Ericom decided to venture for an out of court settlement.

Under this out of court settlement, Ericom decided to disconnect the users found to be defaulting on regular basis in terms of downloading via peer to peer software. To do so, Ericom will employ investigators who will user basic monitoring tools to observe user data usage and observe it file sharing terms. Then it shall check the user’s log that is in doubt of doing illegal actions. Then the suspected user shall be forwarded to the Internet service provider. Ericom then would issue warnings based on the faults. They will also question the user and check for the faults. Looking at the problem Ericom will issue warning based on its level of defaulting. Here the first warning will be a mere alarm to intimate the users that “come on stop downloading pirated music and videos we are watching you”. The second warning would be on a stricter note and would be to alarm the user about anytime disconnection if he continues the wrong deeds. And the final warning would be a final disconnection without any prior notice to the user.

Fifty music brands in Ireland are trying to persuade other Internet service provider’s of Ireland. Let’s see whether the music companies really gain from it. But it is for sure that the smart pirates will eventually come up with a new and more clandestine way of file sharing. Therefore, the losers are only the Internet service providers.

Call Now: +1 833-522-1003
Call Now: +1 833-522-1003
Call Now: +1 833-522-1003