Intel, the world’s leading innovator of silicon technology, and products that endorse the ideas of the future are looking towards newer ideas in computing that will help the industry break the shackles of having to think within the box when it comes to providing feature rich yet fruitful products to its users. The biggest example being the merger with Nokia on the MeeGo project some time back. However, lessons have been learnt and it is time to move ahead.

Therefore, at their annual research event held earlier this week, Justin Rattner, Chief Technical Officer (CTO) of Intel Labs’ announced the opening of a new division whose sole aim is to research and re-imagine the future trends of personalization in the computing industry. This division was christened as IXR (Interaction and Experience Research). The specific areas here, however, are about defining new trends in User Experience and Platforms.

Theory Behind The Formation Of IXR

Moore’s law that has defined the linear rise of transistor to IC ratio basically points at the direction devices getting more compact in size, rich in features and powerful in action every two years. This is evident in the current phone technology and the tablet PCs that are getting ‘smaller’ and better every year. However, the future of computing is not going to be so much of a one way flow of interactivity between human and machine but a more impactful form of personalized interaction where every computing gadget can provide personalized experience to different users.

Thus, the future technology will include the implementation of next generation sensors aided by the ‘cloud intelligence’ algorithms to provide a more natural form of interfacing that will include gesturing and voice. In other words, the future of computer technology is in migration from the keyboards to the touch pads, voice control and even gesture recognition. All these points were touched upon by Rattner in his opening speech on the concept and guiding values that would be adopted by IXR.

IXR Role And Upcoming Projects

When Rattner announced the name of Genevieve Bell for leading the IXR division, it was evident given her passion for user-centric design and innovations, that Intel was dead serious about the whole re-imagination formula. Essentially, IXR, based on the available data on how people use or even resist technologies in communication and information, will move ahead to‘re-examine’ the various love-hate relationships between man and machine.

For example, SENS, a project displayed in the event showed how social networking trends like the ‘avatar’ can be spiced up through onboard sensors in the devices. The result would be a more contextual experience in the form of “Socially Augmented Reality” – that involves the new and upcoming trends in visibility and media sharing. Another demonstration showed how low cost sensors inbuilt into domestic appliances can monitor power usage and coupled with a info display would actually suggest better saving methods!

Public Reactions

Most forums are discussing at length on the positive and sometimes outlandishly bizarre implications of IXR. However, critics are not so much enthused by the whole IXR news. According to them, PR is a good thing as long as you have something to show for it.

Nevertheless, the fact is that IXR news has set the industry abuzz with excitement on future technology expectations from Intel, in one way or the other.