New launches from Sony® in Smartphone Arena

As has been announced, the CES Show 2011 saw the references made by Sony for all the products showcased with a common content shared across all products like the Play station devices PS3, PSP, PSP2, and the PS phone.

Microsoft being ahead of Sony with regards to tying the new Window Mobile Phone 7 handsets into the live providing a live login. Gaming is already made available by Microsoft. Sony seems to be heading the same direction with services which will hook on to the devices from Sony like PS3, TV, PC and Blu-Ray players.

The PS3 introduced in 2004 was dubbed the `Walkman of the 21st Century` was not a great success in the markets. But subsequent PSPs introduced have been very successful and now Sony is looking to make great profits with the release of the PSP2 stealthily. They are hoping to oust Nintendo and Apple at their own game.

The world`s second largest portable player maker has outlined a strategy to use, networked entertainment services. Sony intends to launch the PSP 2 on January, 27th of 2011 which is 2 days ago. The PSP smart phone is set to be released in February.

Sony will also outline their strategy to use its networked game system on portable devices. The Mobile World Congress is all set to take off on February 14th through 17th showcasing Sony`s Ericsson made PSP phone which is also called the Xperia Play, although no comments are available from Sony regarding this.

Company faced some troubles getting any grip with the PSP, failing to catch up with Nintendo, when it was released in 2004, selling only 18.5 million units compared to 47 million units of the Nintendo. Sony plans to gain market from Nintendo and Apple dominated market. It has revealed the networked services to share games, movies, and music over handheld devices, TVs and the likes.

With the release of the PSP Go in 2009, Sony did away with disc drives and introduced direct downloads of games. Bloomberg has been keenly following the news from Sony and their report on the Sony PSP2 is intended for the CES show this year in 2011 and later in February of the smart phone. The updated PSP will compete with Apple`s iPod Touch and Nintendo`s 3DS which are gaming devices and have been a threat to the Sony`s PSP.

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