If you don’t know about it, then maybe you are not so interested in IT sphere news. But we will fix what you missed now. Buzz was introduced few months ago by one of the biggest player on the information technologies market – Google. Its idea somewhat resembles Facebook’s idea of following your friend, keeping close track on their life and activity. There were also some new principles integrated, and having in mind that it was enabled by default in the free mail service offered by Google – Cmail, people learned about it fast. Though it may not reache the success of social networks, no one dares to predict the exact future of the service, having in mind the highe and higher integration of Google’s services with time. Google Buzz can easily become powerful work instrument for international teams, or outsource companies, and integrated with Google Office apps – the result can be surprisingly good.
BlackBerry and Google Buzz
Research in motion (RIM) BlackBerry smartphones have been around since 2003. RIM had enough time to learn many things about the business class smartphone market (most of business oriented smartphones sold in US are BlackBerries). They always offered high quality support for mail and other “stay in touch” applications, and in the last few years such support was integrated for social networks too. Communication between members of a team is always a critical task in any project, and with the social networks created with maintained communication in mind, they grew to be extremely useful business tools.
BlackBerry’s integrated browser didn’t include support forBuzz till now. Of course some third party decisions to problem existed (for example Opera with specially developed plugin), but RIM tries to keep BlackBerry as equipped for any business task as possible out of the box. SO now it is official – BlackBerry OS6 will include full support integrated in the default browser for the Buzz, allowing you to access your contacts with no additional software needed.
This means that their expectation is the Buzz will grow bigger over the year, and with many companies considering web based office solutions offered b Google, thi is not impossible thing to happen. Of course the Buzz’s development will not be easy – it will have to fight with serious, well established social network services, that have hundreds of millions subscribers, and such fight cannot be easy. If Google plays their cards well, it may happen. But soem project in the last few years that failed big time, show such domination will be neither easy nor cheap to be achieved.
Either way, the announcement of Google Buzz support in BlackBerry OS6 will give both Gogle and RIM a boost, and shows good cooperation between both companies still exits. Cooperation that will be neededm in case they want to fight with the dominated by Apple and Nokia US smartphone market.