The popular social networking platform Facebook has announced the release of its own app store named App Center from where users can browse high-quality games and other useful apps for their Android or Apple’s iOS-based mobile device. Facebook will only host the apps, to download them the user has to go to either Google Play or App Store.
Launch of App Center
The new App Center, which Facebook Inc. said will launch in the coming few weeks, comes as the company is preparing an initial public offering that would value the company somewhere between US $77 billion and US $96 billion.
Eligible apps include websites and mobile apps that use Facebook’s authentication system to enable the users enjoy a personalized experience as well as those hosted on commercial Facebook pages. Facebook said that an app must clearly delineate between content and advertising and set clear expectations about what user activity it shares.
According to the blog post of Facebook, Zynga’s Draw Something, Pinterest, Spotify and Viddy, a video-sharing service which Mark Zuckerberg recently joined, are good examples of high-quality apps.