Google, the most popular search engine is going to launch their highly anticipated e-bookshop at last. The search giant had been fighting for years with the US court on the issue of creating the world’s largest online library, which is finally won by Google and have been given permission to open it. Google Editions are expected to launch at the end of June or July. Google Editions books will let you to download e-books in various devices starting from web-enabled mobile phone to your personal computer. As said by Google’s spokesperson Gabriel Sticker “It is a different approach to what most readers today have and the vision is to be able to access books in a device agnostic way,”.
The Amazon Kindle and Apple’s iBookstore is associated to books from the company’s own store. Till date, Google has already scanned over 12 million books, both in-print and out-of-print, thus offering a larger selection of material than both Apple and Amazon. It is yet to disclose what amount it is going to charge per book. This step will definitely strike Amazon, whose Kindle currently manage 60pc of the e-book market. Despite of not releasing any specific figures, Amazon leads the market all these days. As per e-tailer throughout 2009, the Amazon’s Kindle remains the most popular software in the Amazon’s history and is said to have sold more e-books than physical books on the Christmas day.
After launching Google Editions the readers would be able to buy digital copies which they will get through the Google’s book search function. The book retailers will be capable of selling Google Editions on their individual sites. This will enable them to obtain most of the revenue from sales. Google Editions will be absolutely browser based and will offer the latest digital books without fasten customers to a specific device.
Google Books, previously known as Google Print, was launched in 2004 but adjourned a year later when the Authors Guild of America and Association of American Publishers take legal action on the ground of “massive copyright infringement”.
Google’s endeavour to create a vast digital library has caused anti-trust and copyright concerns. Earlier this year, the US justice department said “the plan still confers significant and possibly anti-competitive advantages on Google as a single entity”.
According to the analysts, the arrival of e-book reading devices has been a blast for the book industry. The Kindle was a hit, selling 2.4m units, and own a market share of fifty-five percent (55%).
A US judge is still considering whether Google could be able to legally digitise millions of books. Earlier this year Google said Judge Denny Chin that he holds the key “to the greatest library in history”, and about twenty-eight (28) interested parties presented a confirmation to a fairness hearing over a proposed $125m (£83m) settlement that held between the Online Technology Specialist and the Authors Guild, that embodied tens of thousands of authors.
Though people were not sure if the Google’s court battle over its plan to digitise out-of-print books will hold up the launch date but Google has confirmed that Google Editions would not be affected by the firm’s existing legal troubles, and it will launch the e-bookshop within July.
As per Mr Stricker “Plans for Google Editions will happen independent of whatever the settlement agreement is”.