Microsoft on Wednesday launched its Lync 2010 communication platform considering it to be the descendant to the Office with new features including conferencing capabilities, support for high-definition voice and options for cloud delivery. It’s a Communication Server product lines which will give the users the feeling of subsist meeting. Microsoft will made this unified communications platform available as a hosted service as well as habitual on-premises servers tying together email, voice, instant messaging (IM), audio and video tele-conferencing and desktop sharing capabilities all in a bundle.

Microsoft Corporate Vice President of the Microsoft Lync & Speech Group Gurdeep Singh Pall said that minute to minute things have been taken care of while developing Lync so that it meets the toughest enterprise standards as well as being user-friendly. It is bundled with all the mode of modern business communication

Lync is also assumed to interoperate better with the third-party systems, including the consumer messaging platforms from AOL, Yahoo as well as Google. The product is also made-up to incorporate better alliance, where the users will be capable of keeping track of the status of key contacts of co-worker in an organization, through a direct IP call over the internet, thereby saving call costs. While in use on a single platform, with one interface, it will be capable of working with business applications such as Microsoft Office, SharePoint and Exchange.

What’s New in Lync?

Now any sort of interaction between users, the users will feel similar to a conversation as if confronting each other because of its audio-video conferencing, application and desktop sharing, instant messaging and telephony. Lync will work with the applications that people are already using due to which it will be counted as user-friendly technology.

Some of the added Functionalities of Lync Server are as:

Embedding Communicator in your application will be much easier than before with all new Microsoft Lync Server 2010 as it provides the control of Visual Studio in .Net Windows Presentation Foundation (WPF) and Silverlight. In short it will be like no coding required while embedding Lync UI elements into your application.

There will be more powerful ways to extend Lync Conversation using the Lync Conversation Extention Window, like information about your conversation, call control tools, adding functionalities etc.

There will be Enhanced contextual collaboration with Launch Links which will enable you to launch an application right from the communicator thereby allowing the user to establish call background quickly.

Will help the user to build his/her own client experience in .Net using the Lync2010 Management AP, so that user can build according to the experience to meet industry and organization specific needs.

Researchers state that the overall unified-communications market will be worth $14.5 billion by 2015, which will make it a ripe target for the tech giants like Microsoft who is looking to spread out their place of work reach. Lync too operates in similar way with software platforms as Microsoft Office, SharePoint, and Exchange. Users will have the facility to collectively input on a PowerPoint document while busy in a conference call, for example.

Microsoft’s Lync website is offering a free trial of the softwarewhich will be available by Dec. 1. Various mobile clients for the Nokia phones, Apple iPhone and Windows Phone 7 are expected within the year but Microsoft executives have been hesitant to talk about the clients for other platforms likie Research In Motion’s BlackBerry.

Microsoft officials also noted at this week launch event – “Lync signals the end of the PBX era”.

This is all because Lync supports the critical PBX functionality that was not there in the earlier versions which includes E911 support that automatically transmits a user’s location to emergency responders and automatic reconnection functionality for branch offices.