Outraging its rivals and with a promise of providing the fastest Internet speed to its customers, Everything Everywhere (EE) became the first company to launch its fourth-generation (4G) wireless services in UK. The new 4G network will be almost five times faster than the speed of the current 3G services. Billed as the biggest technology launch in UK, EE is all set to operate it the 4G services in 11 different cities, including Birmingham, Bristol, Leeds, Cardiff, Edinburgh, London, Glasgow, and Manchester. However, it plans to offer its 4G services in five more cities by this year end.

Apple iPhone 5, Samsung Galaxy S3, Samsung Note, and devices from Nokia and Huawei will be among the first few to receive the new service. With this new service, EE, the company behind T-Mobile and Orange, will offer ultra-fast Internet access to its mobile phone users. So, with the new speed, activities like video calling, playing online games, and streaming videos and music on your mobile phones will be like a dream come true.

Ahead of its Tuesday launch, Marc Allera, the Chief Sales Officer of EE said, “4G is all about faster internet access on the go if you’re on smartphone or a tablet device. So using things like Facebook, Google maps. All that’s going to be five times faster and a much better experience when you are out and about.” He further said that the company plans to extend its services 2,000 square miles every month, with an aim to cover 98% of the country’s population by the end of 2014.

The prices for 4G data plans are quite diversified. EE sells out its monthly 500MB data plan for £36, 1GB for £41, 3GB for £46, 5GB for £51, and 8GB for £56. However, there are no plans for unlimited data download.

With this launch, EE is way ahead of its rivals O2 and Vodafone, who have scheduled to launch their 4G services in UK only by the next year.

Image credit: computing.co.uk